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Startupland: Madness, Brilliance And PR Misadventures Downl

 
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MessagePosté le: Mer 21 Juin - 07:47 (2017)    Sujet du message: Startupland: Madness, Brilliance And PR Misadventures Downl Répondre en citant


Startupland: Madness, Brilliance and PR Misadventures
by Kevin Wolf
rating: 5.0 (1 reviews)


>>>DOWNLOAD BOOK Startupland: Madness, Brilliance and PR Misadventures
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Startupland: Madness, Brilliance and PR Misadventures delves into the startup traits that kill the best PR and marketing strategies—inertia, ego, a pressure-cooker culture, and a lack of trust, among others. This is also a book about conflict, between reporters and PR people, between startups and the outsiders they hire. It’s about why storytelling is so important for startups; a “killer app” is not enough. Tech startups need ink to get mindshare, develop their brand and attract investors and customers in a crowded market. If you never understood PR or think it’s a waste of time, read this book to see why startups can do well to invest more time into developing this important business practice.


Details:
rank: #997,613
price: $9.99
bound: 120 pages
publisher: CreateSpace Independent Publishing Platform; 1 edition (April 25, 2017)
lang: English
asin:
isbn: 1544074891, 978-1544074894,
weight: 6.6 ounces (
filesize:



Startupland: Madness, Brilliance and PR Misadventures Kevin Wolf
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